Happy Sinterklass. New Name???

[Tanukjaju]

My favorite was ORANGE. Sadly you can’t use that.

I definitely like OWC more ... much much more than DAnnzz.

[bronzerai]

I agree that OWC is far better than Daanz but consider updating your logo.
Maybe use a symbol or heraldry from your Dutch ancestry? Something other than company initials
In my opinion there is something powerful about seeing a symbol and immediately being able to identify it and or have connotations associated with it. Of course it begs the question: does the logo make the company or visa versa?

For example if Rolex didn't use the crown as their logo would we love it as much?

[hako]

I agree that OWC is far better than Daanz but consider updating your logo.
Maybe use a symbol or heraldry from your Dutch ancestry? Something other than company initials
In my opinion there is something powerful about seeing a symbol and immediately being able to identify it and or have connotations associated with it. Of course it begs the question: does the logo make the company or visa versa?

For example if Rolex didn't use the crown as their logo would we love it as much?

Good point!

Perhaps there is sth in family history or you can glean from surroundings.
In the Porsche emblem for example there is the local coat of arms of Baden-Wuerttemberg and it is meant to underline the importance of the Zuffenhausens location for Porsche.

[foxint@foxint.com.au]

Guys
Thanks for the support.

I have attached my family arms. Yes we do have one. Not very exciting an Orange Tree - so it all seems to tie-in

[hako]

Oh great. This is sth to work with.
Perhaps you can get it abstracted / stylized to fit the Elon’s of your watches.

[foxint@foxint.com.au]

Thanks...you have got me excited about a bloody orange tree....ha-ha.

Perhaps the Orange tree and the horns in a circle. I think we need to forget the helmet and flourish....

I made a drawing and I have my 11-year old colouring it in....I had an idea to replace the hunting horns with Hour Glasses

[TUFF Stough]

my personal opinion, a hunting horn alone can become a nice logo on the dial (with some detail on the horn itself).

the whole orange tree - hunting horns - helmet - flourishes might looks great if engraved on the back case (if not too troublesome on production). but it depends on how well the logo is being vectorized.

[Emilio]

I'm not a marketing guy but OWC is cool.

Maybe you should ask people from outside this forum (since we love you and we are biased)

[MK_FR91]

The only issue you might have with OWC is that it sounds a bit like IWC....some people may think you are making replicas...
DAANZ sucks big time (again IMHO!). I wouldn't buy a watch if I really don't like the name or branding...

hope this helps and good luck with your business!

[TUFF Stough]

The only issue you might have with OWC is that it sounds a bit like IWC....some people may think you are making replicas...
DAANZ sucks big time (again IMHO!). I wouldn't buy a watch if I really don't like the name or branding...

hope this helps and good luck with your business!

agree with the bold sentence. even on keyboard, the first letter sat side by side.

although the current logo is no anywhere near IWC.